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What advantages will offering Social Casinos bring to BetProtocol's Network, and for the $BEPRO token? Finally, we will finish with a sneak peek.


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A7684562
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Digital marketing is a big reason for this. Successful casinos these days have an effective social media strategy working for them. One that not only lures first timers.


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It also offers an avenue for those experts and social media consultants that specialise in social gaming. One such industry is the online gambling and casino sector, where companies such as Paddy Power and Sportingbet have not only recognised the significance of social media marketing, but have also become benchmark cases which other companies in other sectors aspire to. A number of industries have been early adopters of social media, and consequently have managed over the years to not only identify what works, but also how best to ensure that their brand message is consistent across both traditional off line marketing avenues and online social media channels. However, recent developments in the social casino and free slots arena have created a considerable amount of confusion, if not downright concern. A core fear must undoubtedly have been one of control. In doing so, a number of these businesses attained near instant success, both commercially and financially. At the time the first free to play sites were established, the actual lifetime player value was difficult to ascertain. Welcome to the global Social Media Network. What is clear is that the approach used by the various casino operators changes depending on their geographical market. This is a very interesting area for us, primarily because as social media experts, the impact of regulation and legislation within this field is of critical importance to us. The growth in social casino and play for fun slots sites has lead many industry analysts keen to investigate and understand what impact, if any the popularity of social gaming has had on actual gaming habits, in particular, what the effect is on a players wagering habits. Most of these games are free.

With the advent of social media and the massive growth in social networking platforms such as Facebook, a new dynamic, and innovative niche sector has emerged. What is clear is that social gaming represents a new marketing avenue for operators within the online gambling field.

Indeed, many casino social network online casino operators understood the technical and financial challenges in developing casino and slot software, and the thought of having to create further free to play casino games on a third party social networking platform presented a number of obstacles, both strategic and practical.

No money is wagered, and no money can be won. Yet the key issue with social gaming, and one that the Gambling Commission has clearly identified, is that the boundaries between social gaming and traditional commercial gaming have become somewhat blurred.

Gambling operators have been quick off the mark in recognising the move away from desktop and laptops towards casino social network devices, and in doing so have been able to launch a new breed games built on the latest web standard HTML5 that have proved incredibly popular with players.

With hindsight, this would prove to be an expensive mistake. The online casino sector certainly offers a number of best in breed operators when it comes to social media, and they are certainly a good starting point in attempting to devise a suitable social strategy for your business.

While many would be quick to point out the importance of free play games in showcasing an online casinos functionality, and in tote sport to get customers through their virtual doors, the fact that the majority of social gaming sites were effectively free to play made it difficult to determine what if any financial value could be attained by attempting to acquire these players as customers.

Yet, within the online casino sector social networking has worked, as seen first hand in a recent free pokies promotion that was run successfully within the Australian market by a major casino operator last year. For gambling operators, this is an important question.

And no one likes uncertainty — not developers, shareholders, legislators or indeed players.

Where this leaves other social casino sites, particularly in the United States is uncertain at this time.

Many casinos and slot operators have initially eyed the growth in social casino and free play slot sites with some suspicion.

But what does this mean for stakeholders that work within the social gaming field?

Clearly, given that these social casino sites are attracting the attention of the legal sectors, one can only assume that these sites have some impact on gambling behavior. The most simple advice when attempting to are stl casinos ameristar think a social strategy is to keep it simple.

A number of innovative developers went ahead and developed free to play games to satisfy the demand for them on the major social networking platforms. In earlya court ruling in the United States labeled these free social games as illegal in Washington. The future of the social casino and free to play slots sector is one that looks set to continue to attract a considerable amount of attention.

What is clear is that marketing functions within many businesses I have worked with have a constant battle with senior management over the issue of social networking.

Despite this, software developers have managed to create entertaining games that keep players playing, continuously for extended periods of time. Yet what is really exciting about social media within the e-gaming sector, is the ability of casino and gambling operators to swiftly and dynamically alter their strategy to reflect technological advances, and a change in casino social network behavior.

We recently came across the UK Gambling Commissions report on social gaming. Social casinos and other free slots sites require a significant amount of investment, not only in terms of actually creating the games in the first place but also in maintaining them and providing adequate customer support.

This can be no better shown with the growth in tablet devices such as the iPad. It will be interesting to see whether there is a spate of other acquisitions in the social gaming sector following the announcement of this deal.

This was probably the most important message I had for my Aussie clients, who were keen to use a similar strategy as Paddy Power to push and promote free pokies via a concerted and aggressive social media strategy. My advice in these situations is always direct and to the point.

Social casinos and casino social network play for free slots and casino games sites have become increasingly popular. Thank you casino social network your patience.

We are currently updating the site and it will be back online within the next few hours. A number of major social networks now allow the use of social gaming across their platforms, and there has been a considerable amount of growth and interest within this area, particularly by casino operators interested in creating a new marketing vertical for their products. It was this concern that led to a the UK Gambling Commission undertaking significant research into the filed in order to learn more about it and the potential issues that this sector may pose. By not immediately moving into the social casino and free play slot sectors, many operators lost the initiative to smaller, more dynamic game developers. Yet, one thing remains clear — a responsible and coherent approach to social gaming is required from all stakeholders. The real question is that given the apparent decline in the growth of popular social networking platforms, is the social casino sector also past its peak? Companies interested in social networking must embrace social networking fully, and have a clear yet flexible strategy.